Helen Burstyn is a founding partner and principal of Burstyn Inc. Helen brings over 40 years of professional experience in government, business, academia, broadcasting and community service. Her expertise is in strategic communications, city-building, and forging innovative partnerships among corporate, public and community-based organizations.  

She is appointed to the Order of Canada in recognition of her leadership of charitable and public institutions supporting arts and culture, education, health, and the environment.  She is also the recipient of the YWCA Women of Distinction Award for Community Leadership and the Provincial Citizenship Award for Volunteer Service.

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Amy Burstyn is a co-founder and the president of Burstyn Inc. She brings over a decade of extensive public relations experience with event management and corporate communications.

She is a dedicated leader and devoted partner to clients, in constant demand by top-tier brands and high net worth organizations for her steadfast management of complex projects and delivering measurable results without compromise.

 Amy is an active participant in Canada’s arts and culture community, and a volunteer with multiple not-for-profit organizations in Toronto. She devotes her energy, capabilities and motivation to contribute to society in Canada with a smile. Amy is welcomed by her connections in Canadian arts and culture, fashion and lifestyle, government and public affairs.



Aynsley Mariani is vice president of Burstyn Inc. She brings a wealth of experience leading some of the world’s most prestigious luxury brands, including Maison Birks and Shangri-La Hotel as Director of Communications. Aynsley is well regarded for her inventive approach to developing brand strategies that drive impressive growth in national and international marketplaces. Put another way, she is a force within the luxury space.

Before joining Burstyn Inc., Aynsley developed her career within marketing and public relations at a selection of heritage publishing titles in Canada, including Chatelaine. She has a firm understanding of Canadian culture and society and leverages that knowledge to produce innovative brand campaigns for making an impact across social, digital and experiential platforms.

Aynsley is a regular committee volunteer and has contributed her time to TEDxToronto and CANFAR, where she helped with strategic partnership and event management.